CEO Tools Blog
Re-Mix Your Repeat vs New Customers
What percentage of your customers are NEW and what percentage REPEAT? What is your strategy for new:existing? Everyone pretty much has heard that it costs you at least eight times more to get a new customer than to sell more to an existing one.
You can dramatically increase profits in most cases by simply setting a better strategy for that mix and working on changing towards it. Why not start today!
Very best re-mixing wishes, Kraig